To the casual observer, as long as a business is bringing in more money than they’re having to pay out, then the business is doing “OK”. The problem for many companies, particularly small Limited Companies and startups, is that this doesn’t tell the full story. Overheads such as office space, energy and staff salaries are business critical as without paying these, the business can’t function. Lots of small companies find that invoices to their equally small clients can be paid several weeks or even a few months after the invoice due date, meaning that expenditure carries on and income is stunted.